Web presentation
It is important to remember that the website is often your company's first point of contact with the customer.
If the website that forms the "virtual packaging" of your product turns off the visitor, you may have the best product, but the visitor will not buy it.
Also, in the age of a great variety of all possible mobile devices and devices, it is impossible to present a modern website without full responsiveness, where the visitor feels equally comfortable whether he logged in using a desktop computer, a laptop, or his mobile phone.